PETA Business Friends: About This Program

PETA Business Friends is an innovative partnership between PETA and compassionate companies willing to assist in our groundbreaking work to stop animal abuse and suffering.

All Categories of PETA Business Friends Receive the Following:

  • Annual subscription to PETA's informative and upbeat magazine, Animal Times
  • Complimentary copies of all new PETA publications, including PETA's "Rescued" calendar
  • Company listing on the PETA Web site as a PETA Business Friend
  • Company listing in PETA's Annual Review as a PETA Business Friend
  • Permission to use PETA Business Friend logo on company Web site
  • Licensing fee ($100) exemption for PETA's cruelty-free company logo (U.S. only)
  • Exclusive opportunities for blog exposure, online contests, and event and VIP gift bags
  • Invitation to PETA's annual major donor weekend retreat
  • Advance notice of new PETA campaigns, investigations, literature, books, and videos
  • Exclusive invitation to attend PETA's monthly staff meetings
  • Opportunities for business-to-business networking with other PETA Business Friends
  • One opportunity per month to submit an offer to be posted on the PETA Business Friends Twitter page

SILVER ($500/£300)

  • Company placement in the PETA Mall
  • Text link on the PETA Business Friends page of the PETA Web site
  • Two company messages sent to 50,000 PETA E-News subscribers
  • Product spotlight in "Cruelty-Free Living" section of PETA.org for one two-week period
  • Company online coupons made available to 95,000 PETA Living E-News subscribers

GOLD ($1,000/£600)

  • Company placement in the PETA Mall, including one product spotlight on one category page for two two-week periods
  • Graphic link on Business Friends page of the PETA Web site
  • Three company messages sent to 50,000 PETA E-News subscribers
  • One company product picture and link sent via PETA's annual Holiday Gift-Giving Specials E-News list (approximately 150,000 subscribers)
  • Product spotlight in "Cruelty-Free Living" section of PETA.org for two two-week periods
  • Two thousand company fliers distributed via PETA Catalog fulfillment orders
  • Company online coupons made available to 95,000 PETA Living E-News subscribers

PLATINUM ($5,000/£3,000 AND HIGHER)

  • Customized program to meet your goals


For more information, please contact our PETA Business Friends staff by e-mail at JillB@petaf.org or SMcCluskey@petaf.org.

Inclusion in the PETA Business Friends program does not constitute an endorsement by PETA of the products or services offered by the member.

This is a yearly membership. Memberships can start at any time of the year.